> ## Documentation Index
> Fetch the complete documentation index at: https://docs.adriel.com/llms.txt
> Use this file to discover all available pages before exploring further.

# What is Adriel?

> Manage all marketing data in one dashboard — ad performance data, analytics, and more, from over 100 data sources.

Adriel is a marketing analytics platform built for teams that run paid campaigns across multiple channels. The dashboard pulls ad performance data, analytics, and more into one place so marketers and agencies can stop stitching spreadsheets together.

## What Adriel does

<CardGroup cols={2}>
  <Card title="One source of truth for paid media">
    Connect ad platforms, analytics tools, and e-commerce systems — for example, Meta Ads, Google Ads, GA4, TikTok Ads, Shopify, and BigQuery — and view performance side by side. Adriel supports over 100 data sources.
  </Card>

  <Card title="Dashboards built for marketers">
    Build dashboards with tables, charts, and goal widgets. Apply filters and breakdowns to slice data by campaign, ad set, country, or any custom dimension.
  </Card>

  <Card title="Take action without leaving the dashboard">
    Turn campaigns on or off, edit budgets, and respond to alarms across channels — without logging into each platform separately.
  </Card>

  <Card title="Share with the team">
    Invite teammates, organize them into teams with role-based permissions, and share dashboards through links, embeds, or scheduled reports.
  </Card>
</CardGroup>

## How Adriel is organized

A few concepts show up everywhere in the dashboard. Knowing them up front makes the rest of the docs easier to follow.

* **Workspace** — the top-level container for an organization. Holds all data sources, dashboards, and members.
* **Teamspace** — a section inside a workspace that groups related dashboards. Each teamspace has its own permissions and currency.
* **Folder** — a way to organize dashboards inside a teamspace.
* **Dashboard** — a single page made up of widgets.
* **Widget** — a chart, table, or KPI tile on a dashboard.
* **Data source** — a connected ad platform, analytics tool, file, or database that feeds widgets.

## What to read next

<CardGroup cols={2}>
  <Card title="Browse the data source catalog" href="/data-sources/overview">
    See every supported platform, grouped A-Z.
  </Card>

  <Card title="Time zones" href="/data-sources/how-data-works/time-zones-and-data-freshness">
    How Adriel handles time zones across data sources and dashboards.
  </Card>

  <Card title="Refresh strategies" href="/data-sources/how-data-works/refresh-strategies">
    How often Adriel pulls fresh data for each connector type.
  </Card>

  <Card title="Permissions and access" href="/data-sources/managing/permissions-and-access">
    Control which workspace members can view or edit a data source.
  </Card>
</CardGroup>

<Tip>
  Adriel works best when a few key data sources are connected before building dashboards. Meta Ads, Google Ads, GA4, and an e-commerce or CRM system cover most marketing reporting needs.
</Tip>