> ## Documentation Index
> Fetch the complete documentation index at: https://docs.adriel.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Release notes

> Recent updates, metric changes, and API changes for the Instacart Ads data source.

## 2026-11-03 — New data source

**Instacart Ads is available as a data source.** The data source reports on Sponsored Product, Display (including Shoppable Display), and Video ads through the official Instacart Ads API, at the campaign, ad group, keyword, and product (UPC) levels. A new connection backfills up to 2 years of data, and each connection covers one ad account. **Instacart Ads: Attributed Sales (linear)** feeds the common Revenue and ROAS metrics, while units, last-touch, halo, and new-to-brand metrics stay Instacart-specific. See [How to connect](https://docs.adriel.com/data-sources/g-n/instacart-ads/how-to-connect.md) to set it up and [Data reference](https://docs.adriel.com/data-sources/g-n/instacart-ads/data-reference.md) for the full metric list.


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