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Teads is an outstream video advertising platform that delivers native video ads within editorial content across publishers. Connecting it pulls daily campaign performance into Adriel so Teads can be analyzed alongside other video and native platforms in cross-platform dashboards.

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Before you connect

The following are required:
  • A Teads account with access to the advertiser being connected.
  • Permission to generate an API key in the Teads dashboard. If API access has not been provisioned, contact the Teads account manager to enable it.

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Connect Teads

1

Generate a Teads API key

Sign in to the Teads dashboard. Click the gear icon at the upper right to open Settings, then click API Keys in the left menu. Click Generate API Key and copy the key. Refer to the Teads Reporting API documentation for details.
2

Select Teads in Adriel

On the Data Sources page, search for Teads and select it.
3

Enter the API key

Paste the API key generated in the previous step, then click Submit to proceed.
4

Name and submit

Fill in the Name field with an identifiable name, then click Submit to complete the connection. Initial data availability can take up to one business day.

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What gets imported

Daily campaign performance is imported in the advertiser account’s currency, with a focus on outstream and native video placements — spend, viewability, video completion, attention, and conversion metrics. For the complete list of metrics, breakdowns, and limits, see the Teads data reference.

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Troubleshooting

Credentials are typically rejected when API access has not yet been provisioned on the advertiser account. Confirm with the Teads account manager that API access is enabled, then retry with a freshly generated key.
Outstream video reporting can lag by up to 24 hours. If no rows appear after the initial backfill window, verify that the advertiser account has active campaigns during the requested period.

Teads data reference

Metrics, breakdowns, and limits for Teads.

Teads FAQs

Common questions and expected behaviors for the Teads data source.

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